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Erasmus+ for VET Learners

Digital Marketing Project for VET Students

Join more than 1000 students per year who visit us in Tenerife

And Gain Unique Experiences and Memories for Life!

LEARNING IN THE SUN

Digital marketing skills for better career opportunities

In today’s digital age, digital marketing has become imperative for businesses to communicate their message and reach their target market, in other words, it continues to grow and shape the way we communicate and build relationships with customers. However, digital marketing is not just beneficial for businesses, but also for individuals regardless of their profession. With a basic understanding of digital marketing, students are better positioned for the job market.

It is therefore the mission of this project to introduce students to every area within the digital marketing world and to show them how to confidently participate in adaptive business practices.

Duration

1–2 weeks

Target Group

Students

Preparation

Digital Marketing Training

Internship

Digital Marketing Agency

Leisure Activities

Throughout Tenerife

Accommodation

Hotels and Apartments

Digital Marketing Project

This project is specifically tailored to beginners who want to get started in the field of digital marketing, and want to gain valuable work experience in the area.

Digital Marketing

Programme

Groups of 10 to 20 students are invited to participate in daily workshops and practical training. Our series of workshops follow the principles of project-based learning, where students learn by doing or better said, by creating their own project.

Each workshop builds on each other, enabling students to reach their final goal: to create their own company, and own marketing strategy and materials.

Students will operate with the most popular and effective tools in the market when it comes to content creation and editing for marketing purposes, and will learn how to design a website, to create a podcast, and how to successfully use paid advertising for their advantage, among others.

While participating in the project, students will gain a broad set of transversal skills, such as improved English, and interpersonal skills.

After-Class Activities

The school offers a wide range of on-site extracurricular activities and off-site activities to explore the island:

  • Weekly visits to Puerto de la Cruz’s Botanical Garden
  • Weekly salsa lessons
  • Weekly beach volleyball sessions
  • Weekly Spanish culture sessions
  • Visit to Loro Parque – the best modern zoo in the world
  • Visit to Siam Park – the water kingdom
  • Day trip to La Gomera, the neighboring island to Tenerife
  • Day trip to El Teide National Park – the third highest volcano in the world
  • Day trip to Masca and the Masca Canyon – hidden natural beauty in the Teno mountains
Siam Park
Certification

Certification

Our Digital Marketing Training for VET students follows the guidelines established by the European Credit System for Vocational Education and Training (ECVET). Therefore, students will gain the necessary experience to understand the requirements of the workplace, importance of positive attitudes and behaviors at work, while applying the knowledge gained during the workshops.

After completing the project, students get a certificate of attendance, listing all acquired competences.

Erasmus+ Host

We are an experienced Erasmus+ host, therefore we know all the headaches organizing a mobility program can bring. To make things easier for you and your students, we will take care of all things organizational, so that the only thing you will need to take care of is to remember to pack your swimsuit and not miss your flight.

Erasmus
PROJECT OUTCOMES

What will They learn?

Professional Skills

Transversal Skills

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Brochure for VET and Staff

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